Tag: Creativity
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Categories of Creativity
I called this post categories of creativity, because it’s not categories of innovation, which don’t really exist. Assessing a creative idea, an idea that is intentionally novel, as innovative is a subjective judgement, usually over a long period of time, about the value of that idea.(1) Innovation is not something…
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Strategic Subtraction
I’ve followed and written about Systematic Inventive Thinking (SIT) so my eyes always perk up when I hear mention of one of the 5 core techniques of SIT. The entire method applies one or more of the 5 in sequence or in parallel, even recursively, but in all cases there…
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Two Creative Problem Solving Pathways
McKinsey recently published this article about a 7-step process for structured, creative problem solving. It’s a classic “problem-backward” strategy. It’s good, but it’s NOT the only strategy. The McKinsey strategy is not unlike the “Jobs to be Done” strategy (popularized by Christensen, Ulwick, and the “design thinking” others) where a…
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