Performance measurement is the responsibility of an organization’s senior leaders. That does not mean that they have to do the regular gathering of key data, but they need to choose the key measures, regularly review them, and use them to lead and guide the organization. Senior leaders also need to set the culture for measurement. They need to engage employees in that culture and set the tone that measurement guides organizational change and improvement. They also need to make clear that a key purpose of measurement is not to punish individuals when results need improvement.